Guilty!
Yes, I have used the term “lifestyle” on this blog. I have taken steps to stop using it. Call me persuaded.
John’s recent essay at Cycling Wichita is worth your time (and a second related essay that I’ll cover tomorrow). He’s fighting the good fight for normal people in normal clothes on normal bicycles re-constructing a sense of community in the United States — something that shouldn’t be a marketed and sold “lifestyle.” His conclusion:
Bicycle-riding thus, to my mind, has a significant role to play in the reviving of the importance of place as envisioned by the writers of Front Porch Republic–and the Cycle Chic movement is, to my mind a version of that role–assuming, that is, that it not be co-opted by consumer capitalism. Far from being merely a “lifestyle,” cycling is, in the deepest senses of the phrases, life-enhancing and life-affirming in ways no lifestyle ever could be.
Think of this as part of the theoretical foundation of the 1-mile Solution, which really isn’t a “solution” at all. That’s just a political term to gain momentary attention in our era of solution-searching. What the 1MS really is: Just getting on your bicycle and going about your business. No fancy bicycle. No fancy clothes. No special shoes. No burdensome load of extra stuff. And then discovering an entirely different — and, I would argue, better — way to be in the community.
I sometimes find myself explaining to mystified people that town bicycling can be really very easy if your home is close to some of your destinations. “The biggest surprise for me has been how easy this is,” I say of my five years of full-time utility bicycling. I also jabber on about saving money and staying healthy. And mostly they smile and shake their heads as if I’m nuts. I see the light bulb ignite over a few heads. That keeps me going.
(But I haven’t been talking about community. Not in person and not here on Carbon Trace. I need to change that.)
Then there are the ones who ask questions, the usual questions about sweating and rain and cold and cargo capacity. I no longer spend time answering these questions. Instead I tell them: “Go to this web site and look at the pictures.” And I hand them a link to Copenhagen Cycle Chic.
Best damned argument there is.
Mikael, of Copenhagen Cycle Chic, posted an essay about the good news and bad news of the Cycle Chic movement. Here’s the crux of it:
So the bicycle’s return to the public consciousness after a half a century of car culture is good news for everyone, whether they’re on a bicycle or not.
So what can be bad about that?
What I’ve been trying to say, between the lines, here at Cycle Chic for the past couple of years is that riding a bicycle is — and always has been — a rather simple thing. All you need is… a bicycle.
You have a closet filled with clothes, don’t you? If you’re walking about town, you’ll wear them. You have clothes for hot weather and clothes for cold weather. Whatever clothes you wear as a pedestrian are suitable for riding a bicycle. You KNOW this. You were young once. You did it then.
So now that I’ve started a ‘movement’ [which is admittedly much better than a 'trend'] I’ve seen a sharp increase in the number of companies intent on selling ‘cycling clothes’ for urban, everyday cyclists. Whenever a trend or a movement appears, there will always be people keen to make some money off of it. Such is a market economy. Fair enough.
It seems ridiculous, however, when people attempt to overcomplicate a simple thing. If you fancy riding sports bicycles for long distances in your spare time, or you like racing bicycles, you will require ‘gear’. I know this. I respect this.
If you want to ride a bicycle to work or the supermarket over short distances, you do not need ‘gear’. Just open your closet.
Then just get on your bicycle. Follow the rules of the road and ride to the place you want to go. Looking for a place to go in Springfield? How about downtown?
I do not participate in a lifestyle. I live my life. As part of living my life I get around my community on a bicycle. I do this because, for me, it is better to ride a bicycle than to drive a car. I’m seeing signs that more people in Springfield are making a similar choice — perhaps not to the same extent that I have. But I do see more bicycles in more racks around town than last year. I see more bicyclists on downtown streets — the easiest (and safest, IMO) bicycling environment in Springfield.
Comments 4
I love promoting the community value. I love the sense of community connectedness I get from riding a bike. I exchanged friendly greetings with 4 people on my way to work today. That’s a pretty normal day on the bike. I have human contact with no one if I drive a car.
But now I want to discuss sweat. Sweat is a constant part of my life here. Sweat is a trade-off for all the benefits I get from cycling. Sweat is a little easier for me to deal with because I work for myself and I don’t have to get all dressed up here. Even so, sometimes sweat gets on my nerves.
I love to ride in regular clothes. For the most part, I do – shorts and a t-shirt.
In the Florida, there are only a few months where one can ride in the same clothes one intends to wear all day (especially office clothes).
In the northern states you may be able to get away with wearing office clothes for a short commute. It is usually cool in the morning, even if it gets really hot during the day. Here it is warm and extremely humid in the morning. Despite my uber-casual pace on my 3 mile commute, I am always drenched when I arrive.
A few weeks ago, I made the mistake of thinking the coolish morning would afford me the ability to ride to a meeting in nice-casual attire (pedal-pushers and a pressed shirt). I really didn’t feel like carrying clothes and changing in a public restroom. But oh did I wish I had! I arrived soaked, sweat dripping off my face, running in rivers down my skin, my clothes sticking to me, making me feel miserable and disheveled… and I had not exerted myself at all on the ride.
Adding the hassle of having to shower and change after the shortest of trips is a HUGE factor in dissuading people from using a bike for transportation. It is not at all trivial and deserves consideration in southern cities.
Coping with cold weather is actually easier than hot, humid weather. Adding rain pants or warm clothing is much less of a hassle than having to change and shower after a casual 1 mile ride.
Posted 08 Jun 2009 at 2:00 pm ¶Keri… I agree that coping with cold weather is easier.
Posted 08 Jun 2009 at 2:11 pm ¶Andy,
Posted 08 Jun 2009 at 3:17 pm ¶Thank you for the plug and the very kind words. You see what I’m after in that first post, so I look forward to seeing what you have to say about the second one.
The problem is the consumerist mindset of America. The “lifestyle” notion is just corporate neuro-linguistic programming designed to introduce you to an entire line of products, fashioned to meet all your needs. These products can make you happy by solving the minor inconveniences of cycling (old bikes are heavy, buy a aluminum one), appealing to your fashion sense (I want stuff that looks cool when I ride), and so on. It does no good to just get on and ride when there is so much out there to buy and augment your habit! So what would be a simple method of transportation, as it is in China, Amsterdam, and other countries, experiences “cultural commodification.” This happens when you identifying with your bike is more important than the purpose it serves. As I’ve started to ride, I’ve realized I’m slowly becoming a “commuter cyclist,” rather than a guy who rides a bike to work and the grocery store. I’m more interested in what other people with similar habits are like, what sort of products are available to suit my habits, and what can I do to promote this “lifestyle,” which startles me when I step back to look at it.
Really, the best answer is just to ride. Ride where you need to go, not because you enjoy the identity, or because it’s fashionable, but because it’s efficient and intelligent. Anything you need to get from point a to point b becomes about function instead of style. When I think about it like that, my 35 year old bike becomes just as valuable to as any other, because it suits my needs just fine. If other people thought this way, maybe we’d have more “utility cyclists,” instead of “commuter cyclists.”
Posted 21 Jun 2009 at 11:19 pm ¶